How Does This Work?
When delivering a podcast for marketing insights, we were challenged with delivery. Often research studies have visual stimuli, but we really wanted to avoid attaching it to a PowerPoint deck to make an even bigger file. So, we asked...
How do we make it tangible, even more engaging, and shareable among teams?
Our solution: Each podcast can be uploaded to a password-protected webpage or website where we will add any images, charts, and the audio files. It can be a page here on our website or it's own private URL. We can also work with your internal networks, if needed.
For longer-term studies, it becomes a dynamic and ever-changing site where your teams can check updates, look back at previous posts, and download what they need.
First, see below for an example of a podcast delivered with an image.
The Struggle is Real: In the age of 24/7 media, how do moms manage screen time?
In March 2018, we spoke with a group of moms of tweens and teens in Austin, Texas to find out. Listen to a 7-minute highlight podcast below.
Article referenced in this story:
Parental Control apps are available on the Nintendo Switch. One parent in the study switched her children to this console from the the X Box specifically for this reason.
Other parents were not aware of the option, suggesting Nintendo needs to focus on communicating this option